The Toad Stool by Alan Wolk

Random notes from the convergence of the internet and TV

Apr 30, 2015

Time To Step Away From The Buzzwords

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There’s a very funny video (below) making the rounds from Defy Media that mocks the new fronts. And while much of it is over the top, th...
Apr 23, 2015

The Right Stuff: Is Original Content Still A Smart Move?

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An extremely positive earnings call from Netflix last week reignited the industry’s love affair with original content. The company’s suc...
Apr 22, 2015

Predictions On OTT TV Advertising: My First Report for TDG

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My first report for The Diffusion Group came out last week and readers of this blog (or, more accurately, their companies) can get $500 ...
Apr 21, 2015

Facebook Anthology

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an·thol·o·gy anˈTHäləjē/Submit noun a published collection of poems or other pieces of writing. "an anthology of BRaVe insights and...
Apr 17, 2015

Television in 2015: #FutureNOW

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“It has to start somewhere, It has to start sometime…..What better place than here, what better time than now?” — RAGE AGAINST THE MAC...

Waiting For Nielsen

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In February 2013, it was reported that Nielsen would soon introduce a system for measuring long-form video views on OTT TV devices. T...

Is HBO Now The Canary In The Coal Mine?

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HBO Now launched yesterday and it could be the meteor that kills the industry’s dinosaurs, the biggest disaster since Ishtar, or anyth...

Rounding Up NAB

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While it’s easy to dismiss NAB as Nerdy And Boring, it’s worth remembering that unlike CES, it’s flashier cousin, NAB is meant for tel...
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