As per my post on award shows, this is the Tadpoles' favorite commercial. Ever.
It's got all sorts of sports heroes packed into it (Jeter, Manning, Wade, Hamm) plus the "yo I'm cool" dialog and posturing are right up a grade schoolers alley.
From an adult perspective it's a pretty funny spot (if you can get past the aforementioned forced dialog) and there's some fun in trying to figure out who the bobble heads actually are.
But to the ten year olds who love Gatorade, this is pure genius.
PS: Check out this spoof/homage version (it's hard to tell which it is) of the spot that some kids made with their home video camera.