Tomorrow afternoon (Tuesday, July 21st) I'll be hosting two panels in Chicago that should be very interesting no matter what your specialty is.
The first, slated to start at 2 PM, entitled "Is Craft Dead?" is going to look at what effect the democratization of content creation has had on the ad business, whether ad agencies are too concerned with finding the exact right shade of blue over finding the exact right strategy and what the future of creativity holds. Panelists include traditional advertising CDs Stefan Postaer (Euro), Diane Ruggie (DDB) and Dennis Ryan (Element 79) and digital CDs JT Andexler (Critical Mass) and David Hernandez (Tribal DDB.)
The second, slated for 3:15 PM is called "Social Media: How to Profit From It & Get Clients To Buy Into It." Panelists are John Geletka from Ratchet, Len Kendall from Edelman, Ian Sohn from Ogilvy PR, Vinny Warren from The Escape Pod and Rob Saker from MillerCoors.
If you are in Chicago, please stop by. The event, The World Premiere of the 2009 New York Festivals, is being held at the Chicago Cultural Center.
You can get tickets and more information here