Aug 28, 2007

Your Brand Is Still Not My Friend

Via AgencySpy, we learn that Wal-Mart's attempt to put up a page on Facebook turned into a fiasco as over 300 people left anti-WalMart messages on the page, including this one from a Janine Carmona, who succinctly states the "Your Brand Is Not My Friend™" credo

Facebook should take the number of negative comments on this page as a note that we don’t support this company [for] its use of a space for social networking. This space is for people talking to other people. Facebook, get your priorities straight.

4 comments:

Make the logo bigger said...

The 800 lb. guerilla in the social media room.

toad's sixth reader said...

when will corporate america get a clue? just because you can doesn't mean you should. just a smidgen of sensitivity.

fatc said...

FYI for all:
Found this nice YBINMF-ish article outside of the Adweek/Adage/ad blog realm, so hopefully that means the backlash is spreading. Enjoy.

http://news.zdnet.com/2100-9588_22-6207642.html

Toad said...

Thanks FATC.
That link deserves its own post.

Coming tomorrow.