![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEitQbYndwG8NKne7VvuWsO9RA64NR-xOq_tacoOID8A1cMoYiWjEWqt5Rzx7ofZyxXrb3AnMZ60DAX8scBhphkch8C1DCYuttbTriV0uJyP5qBFU8gwskrdRjHfrnglphMW6UGCBfFuKo8/s400/spitzer-client-9.jpg)
Props to both Engadget and Matt Dickman (via Twitter) for calling my attention to this ad that Virgin Mobile Canada is going to run next week.
Headline-tweaking ads like this can work for a cheeky company like Virgin. And they sure do get people talking. Even people in the non-digital media, if their respective PR teams can work it right.
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